Hi, I’m Andrew Biss
I took the plunge and founded my company in 2007, having wanted to found my own company for some years. ISVfocus.com Limited owns my commercial projects and acts as publisher of my blogs.
The company is registered in the UK, but everything is here in Germany. (If we had staff, they would be in Germany too!) If you care about such things, then you will find the legal fine print in the Imprint (in English), and in the Impressum (in German).
I formed a UK Limited company because “Limited” is more widely known in the English-speaking world than the German “GmbH” limited liability form. Also, a UK Limited is more flexible for start-up capital than a German GmbH.
With 25+ years international experience in the technology industry (I mostly work with Independent Software Vendors (ISVs) to build, sell and support enterprise software development tools), I launched 2 blogs for ISVs. ISV Survival (October 2007) for ISVs moving to Software as a Service (SaaS) from the on-premise business model, and paasTalk (March 2008) for ISVs evaluating Platform as a Service (PaaS).
Success in our increasingly visual business world means knowing how to get your message across on video.
Although I have 25+ years presenting experience, selling to camera is new to me. I therefore launched the SellToCamera blog in September 2009 to share what I discover, and to help business professionals learn to present on video.
