Archive

12 articles posted so far on ISV Focus.

TechPresenting.com: Helping technical presenters get audiences to take action November 6th 2011

Andrew Biss has given hundreds of technical presentations in the software industry and has learned that although getting audiences to take action’s hard, it’s not impossible. He shares his experience by curating TechPresenting.com.

Success as a technical presenter depends on our ability to get audiences to take action. After all, without action it’s just entertainment!

ISV positioning: Stand out from the RFP crowd May 17th 2011

Discover and present core message to help financial services ISV stand out from the crowd responding to urgent RFP from large French bank.

Consulted for an international financial services ISV to respond to an urgent RFP from a large French financial institution. I helped the ISV discover how to present their established positioning in such a way as to stand out from the crowd answering the RFP.

Responsive design: Automatically adjust to devices January 6th 2011

Responsive web design for ISVfocus.com sites using HTML5 and CSS3 to make best use of screen size and orientation on multiple devices.

Implemented responsive web design to automatically respond to different screen resolutions and device orientation, without having to know details of every possible display, notebook, netbook, smartphone, tablet or other access device.

This new WordPress theme builds on the minimalist approach of the iA³ template from Information Architects. I’ve enhanced the HTML5, CSS3 and JavaScript code so I can easily run all ISV Focus blogs and websites from a shared source.

StoryComplete.com: Blog for ISVs on marketing by storytelling is retired March 1st 2010

StoryComplete.com is a blog (now retired) for independent software vendors (ISVs) on marketing by storytelling. I wrote Story Complete to gain experience in blogging regularly.

The Story Complete blog is about helping independent software vendors (ISVs) sidelined by innovation and new players entering the game to acquire the new strategy and marketing skills they need to get back onto the field, re-enter the game and win.

SellToCamera.com: A blog for business professionals on speaking to camera September 1st 2009

SellToCamera.com is a blog (now retired) for people learning to speak to camera for web videos. I wrote Sell to Camera as I learned to record, edit and publish web videos.

The Sell to Camera blog is about helping business professionals with presentation experience make the move to web video, addressing the concerns many feel when first asked to speak directly into a video camera’s unblinking eye.

Website redesigns: Focus on core marketing messages March 12th 2009

Redesign and rebuild websites using the Squarespace SaaS platform for two enterprise ISVs to focus on their core marketing messages.

Consulted for two enterprise ISVs from enterprise application development tools and core-banking sectors to more effectively present their core marketing messages. Rebuilt websites with new minimal designs that focus attention on the content.

VC funding: Discover and present a new USP November 19th 2008

Discover and present a reworked unique selling proposition to drive a new round of VC funding for an international core-banking ISV.

Consulted for and acted as interim COO at an international core-banking ISV seeking to raise a new round of VC funding. I helped the ISV discover and present a unique and compelling competitive positioning to attract the attention and interest of potential investors.

ISV outsourcing: Explain German ISV market to Indian SI July 21st 2008

Discover and present core messages for large Indian SI’s outsourcing and maintenance service so as to appeal to German ISVs.

Consulted for a leading Indian systems integrator (SI) considering entering the German market to offer outsourcing services to ISVs. I worked with the SI to help them discover how to talk about their outsourcing services and present them in such a way as to appeal to German ISV’s.

PaaSTalk.com: A blog for ISVs on Platform as a Service (PaaS) March 26th 2008

PaaSTalk.com is a blog (now retired) for independent software vendors (ISVs) on Platform as a Service (PaaS). I wrote PaaS Talk as I learned to use the WordPress platform.

The PaaS Talk blog is about what Platform as a Service (PaaS) will mean to independent software vendors (ISVs) making the move from using traditional tools and techniques to the very different mindset and approach required to build, deploy and operate Software as a Service (SaaS) applications.

ISVSurvival.com: A blog for ISVs on Software as a Service (SaaS) December 1st 2007

ISVsurvival.com is a blog (now retired) for independent software vendors (ISVs) on Software as a Service (SaaS). I wrote ISV Survival as I learned to blog with ExpressionEngine.

The ISV Survival blog is about what Software as a Service (SaaS) means to independent software vendors (ISVs) who will be forced by the market to adopt a new business model that exposes them to the financial and reputational risks of running production applications.

Andrew-Biss.com: Veteran software industry executive May 2nd 2007

The personal blog of Andrew Biss: TechPresenting.com curator, founder of strategy consultancy ISVfocus.com Limited and a veteran software industry executive.

Andrew-Biss.com is my personal blog. I originally intended to use this domain for my online resume, but that’s now over at LinkedIn. I now post here from time to time about software industry issues that catch my eye.

ISVfocus.com Limited: Fresh thinking to help ISVs respond to new opportunities

Strategy consultancy ISVfocus.com helps independent software vendors (ISVs) respond to new opportunities. Andrew Biss applies fresh thinking to conjure practical ideas and solutions.

Andrew Biss founded strategy consultancy ISV Focus in 2007 to help independent software vendors (ISVs) respond to new opportunities. He applies fresh thinking to conjure practical ideas and solutions.

Before founding ISV Focus Andrew had held VP-level strategy, marketing and engineering positions at enterprise application development tool ISVs in the UK, US, France and Germany.

Does your ISV need help responding to a new opportunity? Then start exploring how Andrew can apply the insights he’s gained from successfully completing diverse strategic projects. Learn more.

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